What is “customer centric” real estate?


A process by which the use of cutting edge technologies and customer focused business principles have created a position in the real estate marketplace for firms, agents and brokers to operate with the customer in mind… not commission checks.


“Driving Real Estate in NEW Directions”


TrafficRealty.com was created in 2009 as a Virtual Office Real Estate Platform. By providing our customers, agents and management access to the latest technological advances available, we are creating a “Customer Centric” real estate brokerage. By focusing our processes on developing web-based technology which gives more control and full access to customers, we strive to reduce the overall costs associated in buying and or selling a home. For example, the Traffic Listing™ allows a home owner to list their property for a small “flat fee” while receiving a local full-service agent listed property and an in-depth web-marketing plan. As opposed to paying 6%+ to a traditional real estate firm and not knowing exactly what you are getting.


The directors of the parent company, Traffic Realty, LLC have a combined 30+ years experience in operating cutting edge real estate and real estate financing businesses. One founding member, real estate agent in Virginia began applying the Customer Centric business model to his business in 2004-2005. During this period, he refined the use of technology in his practice to generate over $320,000 in commissions over a 12-month span while being rated one of the highest ranked in customer service. It was through these tests we have created a true win, win for buyers and sellers in our footprint areas.


Traffic Realty is a full-service real estate brokerage service with agents throughout Southwest Virginia and Piedmont Triad, North Carolina areas. Future expansion will include brokerages in other major metropolitan areas of Virginia and North Carolina.


In, June 2010, Traffic Realty, LLC and Free NC For Sale By Owner reached a joint venture marketing program in order to further our product offerings to homeowners. Free NC For Sale By Owner operates a series of websites for homeowners wanting to sell their home on their own and offers a wide variety of “Fee Based” services in addition to future plans using a unique partnership with Google to supply advertising on its sites.

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We had our house on the market "For Sale By Owner" for 6-8 months and no contracts. The experts at Traffic Realty listed our home on MLS for a Flat Fee. We sold that home and used Gary, Traffic Realty Broker, to buy our next home. Traffic rebated a portion of the commission back to us at closing!!! WOW what a great deal!!

- Mark and Crystal S.

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Gary Bouton

Gary brings 15+ years of real estate brokerage experience to our team.    Having helped hundreds of clients buy or sell their home, Gary specializes in bringing technology, real estate experience and top notch service together for his clients.  As a key member and adviser to Traffic Realty USA, Gary is also the Broker In Charge for Traffic Realty of the Triad.


Gary is a 20 year resident of the Greensboro Metro area where he now lives in the Guilford College area of Greensboro with his wife and 4 boys.  An avid tennis player, you may catch him attending one of his boys tennis matches or competing in one of his own.


Feel free to contact Gary today for a tour of Traffic Realty’s unique concepts of saving Buyers and Sellers thousands, while continuing to deliver outstanding customer service!!

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H. Wyatt Flippen

Mr. Flippen has held managing roles in several sectors of the banking, mortgage lending and real estate arenas and brings a unique blend of capabilities to the Traffic team.  This wide range of talent will place the company on the cutting edge of marketing,  technology, managing growth, liquidity, and profitability.   Mr. Flippen will spear head the company’s initial financial plan and head up the company’s technology development plan, technology licensing, accounting, human resource, and aligned services to ensure the company is built on a secure foundation from both a capital and legal compliance standpoint.

"Customer Centric" Real Estate

About Traffic Realty

Traffic Realty is a real estate industry think tank, developing a true customer centric residential real estate brokerage business.

Your Traffic Realty Team